Bring the people behind your mission. We handle the studio, cameras, lights, mics and questions. Then our editors turn that hour into 52 short videos, one for every week of the year, captioned and ready to post.
Photo from our studio day for Kiva. Video we made for Lions Clubs International.
Giving Tuesday, the year-end appeal, the sustainer push, the impact report, the spring gala. Every one of them needs video, and every one of them lands on the same one or two people.
So the feed goes quiet, the appeal ships with a stock photo, and video turns into the thing you'll get to next quarter. You don't need a bigger team. You need one good hour on camera.
You bring the people. We bring everything else.
Tell us who you serve and what's on your calendar. We build your question list around it: Giving Tuesday, year-end, your gala, National Volunteer Week, the impact report.
Bring your ED, a program lead, a volunteer or someone you serve. We mic you, light you and direct each person straight into the lens. No script needed.
Every strong answer becomes its own short video: a hook in the first second, captions for silent scrolling, sized for Reels, TikTok, Shorts and LinkedIn.
Your videos arrive in four seasonal batches, lined up with what's coming on your calendar. Your feed, donor emails, board decks and the year-end appeal are covered.
Applying takes about a minute. The call is 15.
52 short videos, one for every week, each built around a moment you already plan for. Here's a typical year for a New York City nonprofit.
The formats we cut from one studio hour
One flat price covers the studio, the crew and all 52 edited videos.
Apply in about a minute. We confirm fit and your hour on a 15-minute call, then send the invoice.
Two ways nonprofits usually get video, and the one we built for New York City.
Production and in-house figures are typical ranges, not quotes.
Donors give to people, so your videos star yours. Most have never been on camera, and that's fine: we direct each one, one question at a time, straight into the lens.
The founding story, the vision and the ask, in their own words.
What actually happens on a Tuesday, and why it works.
The story donors remember. The one that makes people share.
Why they give. Gold for the year-end appeal and the sustainer ask.
Behind the scenes on recent Happy Productions shoots.
Real videos we've cut for nonprofits
The team that cuts for Heifer, Lions Clubs and Children’s Miracle Network cuts your 52.
“…Either the turnaround times were too long, the costs were too high, or the final product didn’t quite capture the depth of our mission. Happy Productions completely changed that for us.”
“Just having someone take this critical task off — doing videos for you — is well worth what you spend. We ended up getting a huge number of videos to work with that we just wouldn’t have had the time or the energy or the expertise to do.”
“We have received more donations today than we have all month since posting Amber’s video!”
“I would just tell someone that you’re worth the investment and they should definitely hire you, because I will do it again for sure.”
Short vertical videos, usually 20 to 60 seconds each, cut from your studio hour. One idea per video: your mission in 30 seconds, a donor thank-you, a program moment, a myth you're tired of hearing. Every one has captions and versions sized for Reels, TikTok, Shorts and LinkedIn.
The people behind your mission: your ED for the why, a program lead for the how, and a volunteer or someone you serve for the proof. A donor or board member is a bonus for your year-end appeal.
No. We send your question list ahead of time and direct everyone in the room, one question at a time. Most people have never been on camera. You don't memorize anything.
Manhattan. We're booking sessions this fall, and for your hour the studio and the crew are yours alone. You get the exact date, time and address on your call.
In four seasonal batches of 13, lined up with what's coming on your calendar, so you always have the right video for the moment.
Yes. They're yours to post anywhere: social, email, your website, the board deck, the annual report.
It's built for 501(c)(3)s, foundations and NGOs. If you're a business, street interviews are the better fit.
NYC is our first studio day, and more cities are coming. Apply anyway and tell us where you are, so we know where to go next.
After your 15-minute call confirms fit and your hour, we send an invoice for $995. That covers the studio hour and all 52 videos.
Apply in about a minute, take a 15-minute call and lock your hour. $995 for a year of content.
Private sessions in Manhattan this fall · for 501(c)(3)s, foundations and NGOs
Two details to start. The whole application takes about a minute.
Rough answers are fine. We'll go deeper on the call.
