Dream.org is a nonprofit that strives to create a future with freedom, dignity, and opportunity by bridging divides across racial, social, and political lines. Dream.org operates through three key initiatives: Dream Green, Dream Justice, and Dream Tech, which tackle issues like pollution, prison reform, and tech industry inequality

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Dream.org’s goal was to expand its social media presence to engage a wider audience in its mission, raise awareness about its campaigns, and inspire more people to get involved through donations, advocacy, and volunteer efforts

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We developed a content strategy focused on amplifying Dream.org’s three core initiatives. We created short-form video content showcasing their work on environmental sustainability, criminal justice reform, and expanding access to tech careers. By highlighting real stories from impacted communities and emphasizing the organization’s bipartisan, inclusive approach, we were able to create authentic, engaging content that resonated with diverse audiences.

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The campaign had a tremendous impact, doubling Dream.org’s social media following in just 7 days. This significant growth in their online presence helped drive greater visibility for their key initiatives, leading to increased engagement and a broader base of support. The compelling content not only attracted new followers but also bolstered participation in advocacy efforts and donations, further advancing Dream.org’s mission