Water.org
Background

Water.org is a global nonprofit organization dedicated to bringing safe water and sanitation to people in need. Water.org pioneers market-driven financial solutions to the global water crisis, empowering individuals and communities with access to sustainable water and sanitation services

Objectives

Water.org aimed to enhance its social media presence to raise awareness about the global water crisis and their innovative solutions. The goal was to increase audience engagement, foster a deeper connection with supporters, and drive action through compelling storytelling

Implementation

Our creators captured content in key Water.Org locations in Boston and Kansas City, capturing powerful stories that highlighted Water.org’s mission and impact. The content was optimized for social media platforms to maximize reach and engagement.

Results & Impact

The campaign got remarkable results! Within the first month of working with us, total engagement on Water.org’s Instagram increased by 52.6%. This growth included a 53.4% increase in likes, totaling 8,148, and a 3.4% rise in comments. This surge in engagement underscores Happy Productions’ ability to create content that not only attracts viewers but also drives meaningful interaction, positioning us as a leading partner for social media growth

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